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100 _aLiljeblad, Jonathan
_958149
245 _aTour guides and the transnational promotion of human rights:
_bAgency, structure and norm translators in responsible travel/
260 _bSage,
_c2020.
300 _aVol 20, issue 3, 2020 ( 314–335 p )
520 _aWithin tourism studies, the movement for ‘responsible tourism’ seeks to direct tourism in support of ideals such as sustainability and human rights. Central to the promotion of such ideals, however, is the tour guide who holds a critical position influencing the orientation of a tourism encounter. This article explores the capacities of tour guides to direct tourism encounters in support of human rights. The analysis draws upon tourism and human rights literature to frame tour guides within the theoretical concept of norm translators. The analysis applies a case study approach to a case of an individual tour guide leading a Vietnam tour package under the employ of a responsible travel company supportive of human rights, with the purpose of clarifying the role of tour guides in promoting human rights and elaborating the theory of norm translators.
773 0 _012507
_917118
_dLondon: Sage Publication Ltd,
_tTourist Studies /
_x14687976
856 _uhttps://doi.org/10.1177/1468797620920991
942 _2ddc
_cEJR
999 _c14787
_d14787