TY  - GEN
AU  - Louviere, Jordan J.
AU  - Hensher, David A.
AU  - Swait, Joffre D.
TI  - Stated choice methods: analysis and applications 
SN  - 9780521788304
U1  - 658.8342 
PY  - 2000///
CY  - Cambridge
PB  - Cambridge University Press
KW  - PL
KW  - Consumer behavior
KW  -  Mathematical models
KW  - Decision making
N2  - This graduate and practitioner guide to analysing consumer choice behaviour concentrates on stated preference (SP) methods. The authors show how these methods can be implemented, from experimental design to econometric modelling, and also combined with revealed preference (RP) data. The book also presents an update of econometric approaches to choice modelling
ER  -