Cramer, James P <br/><br/>
Is Bigger Better? The Rise of Specialisation in Professional Practice/ 

 - Vol 90, Issue 2, 2020:( 50-57 p.). 
<br/><br/> Does the risk-averse environment of the construction industry bring with it possible advantages of specialisation? James P Cramer and Scott Simpson, respectively a founder and senior fellow of the Design Futures Council international organisation, guide us through specific examples where firms have prospered through concentration on the delivery of certain types of buildings and have expanded the expertise of their staff outside the traditional architectural sphere to provide their clients with a more seamless service.